|
 Brand strategy precisely defines its character, benefits and values and provides guidance to the standards of behaviour.
Range of work: - audit, - determining the value and position of the brand, - archetype and emotional strategy, - brand identity, - develeopment of standards of behaviour.
|
 Professional corporate identity communicates a guarentee of quality, which translates into a higher valuation of the company and better sales of its products.
Range of work: - brand naming (naming), - logo design ( logo development), - visual brand identity, - architectural elements, - definition of symbol of the brand.
|
 Well-planned implementation of strategies and identification is very important because of the multiplicity of areas in which the brand operates.
Range of work: - training of knowledge about the brand, - training standards of behaviour, - supervising the implementation of (printing, packaging production, sewing clothes, branding showrooms, etc.).
|